We pride ourselves in being unconventional.
To create products that solve problems, serve communities and shape the future.
WE ARE FAMILY
Our CEO previously owned a vehicle merchandising company that was responsible for capturing photos of vehicles and displaying those photos on automotive websites.
One spring day, he and a few friends were experimenting with a mobile virtual reality headset when they had an idea: What if you could use virtual reality technology to shop for cars online?
In April of 2016, a team was assembled under the name Difyn to begin building the virtual car shopping experience they had envisioned.
After several months of development, the team completed a minimum viable product and began servicing dealerships with their technology.
In June of 2017, Difyn was acquired by the Reagor Dykes Auto Group—the fastest growing privately held auto group in North America.
This led to the founding of RD Innovations that same month.
Today, thousands of online car shoppers engage with our virtual shopping experience every day, and we're working closely with the Reagor Dykes Auto Group on revolutionary projects.
We look forward to continuing to push boundaries every single day. Pushing the boundaries of our products, pushing the boundaries of our personal comfort zones, and pushing automotive boundaries with the Reagor Dykes Auto Group.